1995: In the Beginning There Was an Idea

The Spark That Gave Birth to Goldgenie

In 1995, one powerful idea changed the course of luxury personalization forever. It began not in a boardroom, but in the mind of a visionary craftsman who believed that everyday items could be transformed into timeless treasures. That belief became Goldgenie — a brand that turned imagination into innovation, and innovation into art.

Where It All Began

Every legacy starts with a moment of inspiration. For Goldgenie, that moment came in 1995, when founder Laban Roomes had the simple yet revolutionary idea to bring 24k gold customization to the world.

At the time, gold-plating was limited to jewelry and luxury décor. The idea of gold-plating a mobile phone, bicycle, or technology device was unheard of. But like all great pioneers, Goldgenie saw potential where others saw limits.

With dedication, skill, and an unwavering belief in quality, the brand began creating bespoke gold-plated pieces that blended technology, design, and craftsmanship — redefining what luxury could mean.

Turning Vision Into Craft

What began as a single idea evolved into a global name synonymous with elegance and exclusivity. Goldgenie mastered the art of gold-plating, offering clients across the world the chance to own something truly unique — from gold iPhones and Apple Watches to luxury vehicles and custom gifts.

Each piece told a story of perfection, precision, and personal expression. Behind every shine was a philosophy born in 1995: perfection is not a product — it’s a process.

The Idea That Redefined Luxury

Goldgenie’s journey from a creative concept to a world-renowned luxury brand shows how one bold idea can transform an entire industry. Today, that same vision continues to guide the company — empowering individuals to express success, love, and individuality through gold customization.

From celebrity commissions to royal collections, Goldgenie’s craftsmanship continues to symbolize achievement and timeless beauty.

1995 Was Just the Beginning

That single idea from 1995 grew into a movement that inspired a new generation of bespoke luxury. Today, Goldgenie stands for more than just gold — it represents creativity, craftsmanship, and confidence in every detail.

“In the beginning there was an idea… and that idea became Goldgenie.”

As the brand continues to innovate with new collections and bespoke creations, the founding spirit of 1995 still shines — reminding the world that true luxury begins with vision.